Top 5 Personalization Apps in Bulgaria: Q4 2024 Performance

In the fourth quarter of 2024, the personalization app market in Bulgaria experienced notable trends across top apps, as detailed by Sensor Tower.

Zedge™ Wallpapers & Ringtones saw a consistent increase in weekly downloads, peaking at 5.8K in late December. Revenue fluctuated, reaching a high of $346 in the week of December 23. Active users showed some variability, hitting a peak of 59K in early December.

Facer Watch Faces maintained a steady flow in downloads, with a notable rise to 203 in the week of December 23. Revenue remained mostly stable, with a peak at $109 in the same week. Active users also increased, reaching 321.

Letter Fonts - Stylish Text showed a modest increase in downloads, peaking at 208 in early November. Revenue was highest at $30 during the same period, while active users reached a peak of 269.

Minimal Watch Faces experienced a remarkable rise in downloads, climbing to 1.3K by the end of December. Revenue saw a significant increase, reaching $41 in early December. Active users grew consistently, peaking at 1.2K in late December.

Cleanup Your Phone had stable download numbers, peaking at 95 in late September. Revenue was highest at $37 in early October. Active users fluctuated, with a peak of 232 at the start of Q4.

For more in-depth insights, visit Sensor Tower's platform.